Digital & Social Media Strategy

img_2948-2A fresh platform for success

Fanview’s team has strong experience in providing digital & social media strategy services, perfectly illusrated by our work in defining, designing and delivering a new Snapchat Discover Channel.

NewsCorp approached Fanview with a challenge – help The Sun, a traditional print news organisation, to build new audiences and revenues beyond its current digital offering.

The solution was to work with Snapchat to launch a Discover channel on their platform.

Fanview helped devise and deliver the project from editorial concept, through edition design and audience testing, to a successful launch and run phase.

Aimed squarely at Snapchat’s younger, female-oriented demographic, the animation and design-heavy content concentrates on celebrity news, real life and features, now regularly attracting the largest UK-only audiences on the platform.

For more information on Fanview’s range of digital and broadcast consultancy services, just drop us a line.